This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
Mobile
Liknon
Samos, Greece
2022
K-studio Design Team
Dimitris Karampatakis, Christos Spetseris, Stavros Kotsikas, Marina Leventaki, Achilleas Pliakos, Argyris Mavronikolas, Arianna Mechili, Dimitris Eleftheriadis, Myrsini Ziogou, Christina Charistou, Konstantinos Stergiopoulos, Natassa Kallou, Thalia Sachinidi, Antonis Tzortzis
Photography
BREBA – Claus Brechenmacher & Reiner Baumann
Nikos Daniilidis
Mobile
Mobile
Aiming to connect the Metaxa brand to its roots, LIKNON is located in a 100 year old vineyard in Samos, where its special ingredient, the sweet muscat grape grows.
The project is a landmark in a valley beneath the village of Vourliotes, that will showcase the origins of Metaxa which are tightly bound to the island’s culture, one with a long tradition in high quality goods and winemaking.
In LIKNON, the vine is the protagonist, and the traditional concept of a museum building dissolves into a walkthrough and an exploration around the vine’s habitat. Rather than a building, it is a landscape, where the visitor wanders around and under the vines’ birthplace, submerges underground in order to get in touch with the history of the brand through an interactive experience and a series of sensory activations.
The architecture of this scenery is an extension of the productive dry stone terraces where vines grow, and borrows the dynamic and roughness of the natural and traditional productive landscape in order to blend into the valley.
Together with the experience in the Kifisia premises, LIKNON showcases not only the origins of Metaxa, but also the continuation and expansion of its production circle beyond its limits, through experimental new products and practices, as well as the exciting exploration of the drink’s textures when it is found in a table with local goods.
Mobile
